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Be Part of the Crowd


Turn your living room into the stadium of your dreams

Get your home ready for this summer's action

You might not be out in Russia cheering your team on this summer, but you can still get a piece of the action with some of the home entertainment deals available at BT Shop. We’re bringing you our match-winning range of smart and 4K Ultra HD TVs, along with incredible soundbars and the latest smart home systems and devices. Fill your living room with memorable moments and be part of the crowd, all from the comfort of your own sofa.

This season's top players

  • Televisions

  • Soundbars

  • Accessories

  • Smart Home


Browse our range of top-selling televisions ahead of this year’s tournament and watch every second of every match in amazing clarity. Check out our Internet-enabled smart TVs and crystal clear 4K Ultra HD TVs here.


Hear the roar of the crowd as every goal hits the back of the net with these stylish wireless soundbars. With the ability to bounce sound around your room with Dolby Atmos surround sound; these speakers will imitate the matchday experience from the comfort of your sofa.

LG SJ6 2.1 Wireless Soundbar and Subwoofer LG SJ6 2.1 Wireless Soundbar and Subwoofer
£169.00 While stocks last

High-Res Audio, Bluetooth & Wi-Fi, and Wireless Sub! Was £229!

JBL 5.1-Channel 4K Ultra HD Soundbar with True Wireless Surround JBL 5.1-Channel 4K Ultra HD Soundbar with True...
£649.99 Ordered upon request

Get into the action with wireless surround sound!

JBL 2.1-Channel Soundbar with Wireless Subwoofer JBL 2.1-Channel Soundbar with Wireless Subwoofer
£249.99 Ordered upon request

300W of power output for great audio!


From wall mounts for your new smart TV to speaker stands, HDMI cables and much more; we’ve got all the vital home entertainment accessories to complete your matchday line-up so you never miss a moment.

Google Chromecast Google Chromecast
£30.00 While stocks last

Stream from your phone/tablet to your TV!

Samsung 4K UHD Blu-Ray Player UBD-M7500 with HDR Technology Samsung 4K UHD Blu-Ray Player UBD-M7500 with HDR...
£199.00 In stock
Apple TV (4th Generation) 32GB Apple TV (4th Generation) 32GB
£139.00 In stock

Access to the best 1080p HD content!

StarTech.com 2m High Speed HDMI Cable with Ethernet - Ultra HD 4k x 2k HDMI Cable - HDMI to HDMI M/M StarTech.com 2m High Speed HDMI Cable with...
£9.18 In stock

Don’t know what you need? Find it with the ConXit Wizard!

Smart Home

Create the smart home you’ve always dreamed of with our range of the latest smart home devices. With everything from smart TVs to smart light bulbs, home CCTV cameras to smart speakers; you can control everything without missing a second of the action this summer.

Google Home Mini - Smart Speaker - Chalk Google Home Mini - Smart Speaker - Chalk
£29.00 In stock

Black Friday Deal! Usually £49!

Amazon Echo (2nd Gen) Grey Amazon Echo (2nd Gen) Grey
£54.99 While stocks last

Black Friday Deal! Usually £89.99

Google Home - Smart Speaker Google Home - Smart Speaker
£79.00 In stock

Usually £129! And see Bundle Deals to get Home Mini for only £20!

Philips Hue White and Color Ambiance 3 Bulb E27 + Switch Starter Kit Philips Hue White and Color Ambiance 3 Bulb E27 +...
£169.99 In stock

Create lighting scenes to match your mood!

Features & benefits

  • Why should I upgrade my TV and audio?

  • The difference between 4K & Full HD

  • The importance of High Dynamic Range

  • How Smart Home devices play a part

Upgrade your home entertainment this summer

There’s no better way to fully immerse yourself in this summer’s action than by upgrading your existing TV and home entertainment system. Here at BT Shop, we’ve got a range of the latest smart and 4K Ultra HD TVs to choose from, along with an incredible range of soundbars capable of giving you a realistic taste of the action in Russia without having to leave the comfort of your sofa.

Is your home ready for the action? Let the games begin

Get your home ready for all of this summer’s action with the very latest tech. Turn your home into a stadium and your sofa into the best seat in the ground with BT Shop. Get your hands on one of the latest smart TVs with Internet connectivity to keep up-to-date during half time or ask your own smart speaker for details on a star player during the game. You can even create a realistic big-game atmosphere by utilising Dolby Atmos surround sound to bounce the cheers of the crowd all around your room.

4K Ultra HD vs. Full HD - is there a clear winner?

The new-style 4K TVs offer users four-times the overall picture quality of HD TVs. While the competition isn’t being broadcast in incredible 4K clarity, you can future-proof your tech by investing in one of the latest 4K Ultra HD TVs from Hisense, Samsung, LG and more top brands to make sure that you get the very best picture quality available. Don’t get us wrong, full HD is still wonderfully clear and makes for an excellent call-up to your home entertainment system.

Experience the action in 4x the quality of HD

With four-times the picture quality of standard HD televisions, a new 4K Ultra HD TV will give the impression that you’re inside the stadium with the players battling it out for their countries in your living room! These high quality, ultra-high definition televisions are compatible with a wealth of the latest soundbars and smart home devices giving you the ultimate home entertainment system.

See the vibrant colours of the pitch glisten with HDR

With colours you’d expect to see in the latest blockbuster movie now available in your home, it’s time to take advantage of high dynamic range imaging. Imagine being inside the stadium ahead of the biggest game in the tournament and seeing each blade of grass so clearly you can almost reach out and touch it – now imagine doing that from your sofa. Modern HDR is available in many of the latest high quality 4K Ultra HD TVs, available now at BT Shop.

Bring the games to life with superb colour, contrast and brightness

Get your hands on a brand new television ahead of the big kick-off and you’ll have colour, contrast and brightness like you’ve never experienced before. All of this season’s televisions and home entertainment systems are packed full of the latest tech and smart home capabilities to ensure that you never miss a second of this year’s biggest sporting event.

Need live updates? You know the score…

Want to know when your team plays next, what time the next kick-off is so you can clean up the pizza boxes or who this amazing striker plays his club football for? Just ask one of the latest smart speakers and they’ll give you everything you need to know. Alternatively, you can switch from the half-time punditry to the Internet using your Smart TV – all without moving from the best seat in the stadium, your sofa!

Achieve your #SmartHomeGoals with BT Shop

Beyond your TV and accessories, get more enjoyment from the competition with our fantastic range of smart home systems and devices. Throughout the tournament we’ll have the latest and greatest smart lighting, speakers, TVs and more for you to get your hands on at fantastic prices so that you’ve got all you need before kick-off. You can then connect each of your smart devices to build the ultimate smart home entertainment system and even control the lights and temperature without missing a second. The only thing missing will be the snacks!

Help, advice & FAQs